LOUD LIDS
Divert
We are all haunted by our choices, but for National PR and Divert NS, that haunting was real in this unexpected perspective on the accumulation of our daily choices. In an always-welcome opportunity to integrate some playful VFX into a character moment, we rose to the challenge of designing and creating the embodiment of the ghost of coffees past. The location was just down the road at Cafe Lara, who graciously allowed us to shoot this spot two days before opening. It was like having a pristine, purpose-built set for an otherwise modest undertaking. Shabadoo.